Date: The Tinder app was built on September 12th, 2012.
Headquarters: West Hollywood, Los Angeles, California, United States
Story: At the age of 22, Whitney Wolfe Herd joined a company based in Los Angeles and subsequently began to build match-matching software that came to be known as Tinder in the future. Tinder was not just an instant sensation in America, but worldwide, and the term Tinder is claimed to have been Wolfe’s idea.
Unfortunately, there are no official or conclusive statistics on this subject as of yet. Nonetheless, the number of users was previously believed to have reached 50 million. According to a BBC report published in February 2018, this figure is believed to have been 57 million.
Given the circumstances we were and still are in, the pandemic has undoubtedly impacted this figure. Ever since the pandemic outbreak, Tinder has reported a lot of changes in its user base data.
Tinder users are reported to have crossed the mark of being over 66 million monthly active users, according to a Reuters report published in the February of 2021. The information was based on Match Group’s performance exceeding expectations of all its dating apps.
Tinder statistics have shown that the youngest age groups have the highest usage records as far as users’ age groups are concerned. More than one-third of users are aged between 18 and 24, and almost one-fourth belong to 25 to 34 years old. 1 in every 5 Tinder users is reportedly between the ages of 35 and 44. According to GlobalWebIndex, approximately 3% of users of Tinder are widows or widowers.
In the United Kingdom, the proportion of male and female users is roughly similar to that of the United States. However, the male ratio is slightly higher here than the female percentage. Tinder is more prevalent among younger people. Nonetheless, the 25-34 age group has more users than the 18-24 age group. As we get older, users belonging to every ascending age bracket decrease dramatically.
The dating app statistics report that female profiles would receive far more matches in much less time than their male counterparts. As for the former, the researchers noticed and said approximately 200 matches in an hour. The number of partners progressively increases, reaching almost 600 by the 4-hours mark. On the other hand, male profiles still lay low at far under 100 matches at the same point.
Statista reported the distribution of active Tinder users every month in March 2021. The statistics and data show that 75.8% of these users are male, whereas 24.2% are females.
However, in the February of 2021, a study stated that out of 66 million users, 78.1% were men, while 21.9% were women.
In research by GlobalWebIndex in 2015, 42% of Tinder subscribers were either married or dating. On the other hand, 3% of them were divorcees. With the bulk of them being single, they account for 54% of all interviewed Tinder users.
Unfortunately, there is no further ‘newer’ or official information for this section following the said study in 2015.
Tinder limits you to 100 right swipes per day. It is done to ensure you are genuinely interested in looking at profiles and not simply spamming everyone to make random matches. Tinder certainly cares about creating matches, but it cares even more about the app seeming helpful and the connections feeling genuine — as in, leading to discussion and, finally, dates. It monitors when Tinder users exchange phone numbers and can determine which accounts are being used to create real-life relationships while which ones are being used to inflate the ego of an over-swiper. If you swipe too many times, you may find that your number of matches decreases. It happens because Tinder starts showing your profile to fewer other people after a point.
According to Nielsen, peak Tinder usage begins at 6 PM, and the busiest period on Tinder is between 10 PM and 11 PM when people are getting ready for bed.
Tinder boosts your profile at the head of people’s swiping queues for 30 minutes. Hence, it is critical to utilize your boost during peak Tinder hours. The ideal time to use your Tinder boost is weekdays or Sunday nights between 6 and 11 PM.
You may believe that Friday and Saturday nights are the best Tinder times, but do not be deceived – people are usually too preoccupied with their friends to have the time to access their phones.
The following data shows the number of users of other dating platforms as compared to Tinder’s users as mentioned above the base.
According to a 2017 Business Insider report, the Tinder match rate was estimated to be as follows:
Fifty-two percent of women had success matching with the person they swiped right too, compared to only 16 percent of males who did the same. It implies that if you’re a lady using Tinder, you have a 1 in 2 probability of receiving a match, but a guy has a 1 in 5 chance. Surprisingly, gay males have more than double the odds – their success rate is around 35%.
Generally, between 7 and 9 PM, people get home from work and sit at home alone with nothing to do. They’ve looked at social media and noticed that other people are going out while they’re at home. The vast majority of matches are played within these hours.
Lunch would also be an option. Even yet, the evening period leading up to the night was a clear winner. These are the results of Tinder users in South Florida, Georgia, New York, Texas, Oregon, and California.
Tinder was responsible for matching 26 percent of newlyweds who met online, according to The Knot 2020 Jewelry and Engagement Study, cementing its position as the most popular dating app.
Tinder is an online dating platform that connects Tinder users based on physical attractiveness. Download it from the app store, create an account on the portal or log in using your Facebook profile, then define the gender and age range of the individuals you’d want to meet, as well as the distance you’re willing to go to meet them.
When Tinder discovers individuals who meet those criteria, it displays cards on your screen with a huge photo of the person; tap this to view a short description they have written as well as more photographs.
Below the image, there is a heart and a cross – tap the heart if you like them or don’t. You can swipe to the right if you like them. You can swipe to the left if you do not. Tinder will notify you that a match has been made and offer a simple messaging feature if you like someone who likes you.